About BookedByBeauty
We turn Instagram DMs into a booking system.
BookedByBeauty is built for salons, makeup artists, and lash techs who get most of their bookings through Instagram — and who lose too many of them to slow replies and messy DMs.
The problem we solve
Running a beauty business means being busy with clients, not glued to a phone. But every missed message is a missed booking. We built BookedByBeauty around four problems we kept hearing about from real business owners:
- Missed messages — DMs sent late at night or during appointments go unanswered for hours.
- Slow replies — by the time you reply, the client has already booked with someone else.
- Disorganised bookings — details scattered across chats, notes apps, and memory.
- Lost clients — every unanswered DM is a client who may never come back.
How it works
A client sends a DM
Someone finds your Instagram and asks about availability, pricing, or a specific service — any time of day.
They get an instant reply
Our AI assistant responds immediately, in your voice, answering questions and gently guiding the conversation toward booking.
They're guided through booking
The assistant asks the right questions — service, preferred time, contact details — the same way you would.
The appointment is secured
Details are captured and the booking lands in your dashboard, organised and ready — no back-and-forth required.
Our mission
We believe every beauty business deserves the same responsiveness as a big salon with a full front desk — without hiring anyone. BookedByBeauty exists so you can focus on your clients in the chair, while every DM still gets answered, every question still gets handled, and every booking still gets captured.